Startari
We were engaged by Startari Architects to help build brand awareness, showcase their stunning architectural projects and generate new leads.
Scope of Work
Branding, Website, Graphic Design, SEO, Social Media
Year
2020/2021
Established in 2016 by architect Daniel Startari, he leads a team of inspired, enthusiastic, and detail-oriented designers who deliver highly acclaimed projects locally and overseas, from their home office in Adelaide, South Australia.
Approaching every project with a resolute desire to deliver exceptional outcomes for their clients, Startari engaged us to grow their brand awareness and better showcase their stunning architectural projects.
After facilitating a strategic session, we gained a vivid insight into Startari’s history, personality, processes, successes, and future goals. We then undertook extensive competitive research, market analysis, and consumer profiling to gain a full, comprehensive picture. That we were able to turn into a business growth strategy based on diversification and brand awareness.
Based on our extensive research, we developed a new sitemap before revamping the Startari website. In order to create a powerful yet understated digital representation of the architectural practice’s work portfolio, team, and their capabilities. Having worked with a diverse range of people and companies from industry giants like Porsche to residential projects, Startari's catalogue is vast and of a high standard - the website needed to act as a vessel to promote this.
Large format imagery and baseline navigation tabs form the centrepiece of this custom-built website that truly emphasises the beauty and the details of their projects - but most importantly aligns with Startari’s design ethos.
Leveraging our diverse team and skill set, Startari continues to see great exposure in utilising social media and PR opportunities. Feeney determined that the most effective platforms for Startari would be LinkedIn and Instagram. Playing to the unique nature of these platforms Startari executes professional and engaging posts to promote a range of projects, operations, and topics.
